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Lowel Prime Location LED |
By Joel Shore • April 24, 2014
Tiffen's Lowel Lighting division added two new products geared for professionals to its family of Lowel LED lights, the Prime Location LED and the PRO Power LED.
The Lowel Prime Location LED features a high output spread over a wide 50-degree beam angle. The 1x1 LED panel features a rugged housing and a high Ingress Protection rating of IP-65 rating, meaning it can be used in rain, sand, or dust storms. The unit is made from an an all-metal housing, making it suitable for rental houses and grip trucks.
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Lowel PRO Power LED |
For power, the Prime Location's electrical connections use Powercon AC bridging between fixtures to reduce the need for multiple power outlets. Prime Location LEDs also come with a choice of V-lock or Anton Bauer Gold Mount battery plates for DC operation. The lights are available in hi-CRI Daylight, Tungsten or Bi-Color models, and are dimmable without color shift. Their lite diffusion front-piece helps reduce LED multi-shadow. Optional light control accessories and kit combinations will be available, making the unit a realistic choice for ENG / EFP and small location studio setups.
The Prime Location LED fixtures (tungsten or daylight dedicated
models) are expected to carry a street price of $1,499. A BiColor
model is expected this summer and is likely to carry a street price of $1,699.
The Lowel PRO Power LED is a compact, focusing light available in hi-CRI Tungsten or Daylight color with a wide fresnel 8:1 focus range. Where other LEDs often are lower-powered and need to be positioned closer to subjects, the PRO Power LED can light from a greater distance, allowing the shooter to get more of the location into a wide shot. The light is dimmable without color shift, works with either AC power or a proprietary DC accessory battery system, which clamp-mounts to the light stand to improve balance and stability. A shoulder strap is available for handheld lighting as is a selection of accessory light control and mounting options. Available alone or in kit combinations, the light is suitable for run & gun ENG or even small location studio setups.
Expected
street price on the Lowel PRO Power LED, with AC supply and barndoor lighting modifier is $599. The DC Battery Accessory System (with battery housing that
clamps to stand or hangs from shoulder strap, plus battery & rapid charger)
is expected to be priced at $500.